Finance. Sales. Marketing. One built deliverable every sprint.
A year-long, accountability-driven group program for growing business owners. Three pillars, tackled in sprints — and every sprint ends with something you've actually built, not just learned.
$997/mo · Central Texas & South Miami · Designed by Coach Andy O'Brien
The Design Principle
"Accountability is the product. The content is the vehicle."
Every sprint ends with a deliverable you build and share with the group. That forcing function is what separates this from a discounted group — and it's why owners actually finish.
Three Pillars
Fix them in the right order.
You cannot fix sales without fixing your numbers — and you cannot fix marketing without a sales process. Most programs ask you to run all three at once. This one sequences the work into human-sized chunks.
Finance
Know your numbers. Build a living cashflow system, right-size expenses, and price for margin.
Sales
Get your pipeline out of your head. Document the process, build follow-up, and close more consistently.
Marketing
Pick one channel and make it fully live — clear message, consistent cadence, real lead capture.
How It Works
A full year, broken into sprints.
The work moves through five phases — each one building on the last. You're never rebuilding; you're upgrading what already exists, sprint after sprint.
Diagnose
Look at your real numbers, pipeline, and marketing before building anything.
Build
Stand up version 1 of each system — one at a time.
Deepen
Make each system reliable, with real data and weekly rhythms.
Optimize
Sharpen every edge — margins, conversion, channel ROI — based on evidence.
Scale
Recurring revenue, a Year 2 roadmap, and a business that runs without you.
Two Editions
Choose the edition that fits your stage.
Same three pillars, same accountability, same built-deliverable model — sequenced differently for where your business is right now.
Solopreneur Sprint Edition
Built for owners under $500K
- 18 sprints across 50 weeks — one pillar at a time (Finance → Sales → Marketing)
- 5 phases: Diagnose → Build → Deepen → Optimize → Scale
- Each 2–3 week sprint ends with one built deliverable
- Sequenced so a solo owner can actually execute without burning out
- Graduates by proving the business runs without you
Finance · Sales · Marketing Edition
Built for owners under $300K, 1–2 employees
- All three pillars from Month 1, deepening every quarter
- Q1 Diagnose + Launch → Q2 Build → Q3 Optimize → Q4 Scale
- A weekly deliverable every single week
- Starts with a signed commitment contract
- Leave with three operating systems and a 90-day growth plan
Not sure which edition fits? Start your 2 weeks free and we'll help you choose.
Who It's For
Built for owners who want to build — not just learn.
If you're doing most of the work yourself and want structure, accountability, and something built every few weeks, this is your program.
- Owners doing most of the work themselves who need structure, not more theory
- Businesses that have never documented their finance, sales, or marketing systems
- Owners who do better with a group, deadlines, and accountability than going it alone
- Anyone tired of programs that ask you to fix everything at once
Two weeks free. Then $997/mo for a full year of sprints, deliverables, and group accountability.